Art direction and design for a rebranding of Irmãos Rodrigues SA, a portuguese textile company. Designed IR rebranding, stationary system and identity graphics, merchandising and website. Designed special logo and branding for the 25th anniversary celebration, including invitation, CD cover and label, media animated ad and Christmas card.
The identity is based on the letters "I" and "R" that together form a monogram. Customized typeface.
