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Mr Coffee Product Line

Client: Jarden Consumer Solutions

We have worked with Mr Coffee on a full line of coffee products. The new styling language has brought a new lease of life for the pioneer brand, with high end styling echoing the top-of-class internals.

TEAMS began this journey by re-engineering the way drip filter coffee is made.

The resulting coffee maker, the Mr Coffee Thermal in the center of this image, not only brews the coffee at the right temperature (a surprisingly unique feature,) but it brews faster and consumes a lot less energy too.

After perfecting the internals, we went on to convey this higher performance in the very modern exterior.

Launched at the start of 2010, this has had an extremely good start and we hope to see it continue to revolutionize the automatic drip coffee world.


Tags

Coffee machines mr coffee Styling Branding thermal visual brand language


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