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September 6, 2010

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Pensa

OXO Mango Splitter
OXO's Flexible Silicone Turners
Copper Touch System
Labnet's Mini Tube Rotator
Research
Dondolo Chair
Engineering and UI
Mr. LongArm Woodmates
Topps Push Pop Sliderz
Oxo Strawberry Huller
Bic Coosh Headphones
Oxo Fruit Cutters
             

OVERVIEW

Pensa

Pensa is a strategic product design consultancy. We bring our clients closer to their customers by understanding people, the products they use and the context in which they use them. It’s not just what we do, it’s what we love to do.

Our process is about the essentials done right. We learn about the consumers’ desires, observe their actual behaviors and determine their unmet needs. Through this approach, we discover opportunities that we then develop into products with clear and meaningful benefits. All along, we never forget the details. We engineer our customers’ products while keeping in mind their price point, schedule and manufacturing capabilities.

Our experience spans a broad range of industries including housewares, home healthcare products, medical devices, hardware tools, childcare products, and office furniture and consumer package goods. Pensa was founded in 2005 by Marco Perry, Kathy Larchian and Jim Best. They have been working together since they met at Smart Design in 1997.

Pensa designs products that people want to buy and love to use.

Careers at Pensa - Careers@PensaNYC.com

New Business with Pensa, please contact:
Marco Perry MPerry@PensaNYC.com
Jim Best JBest@PensaNYC.com

AWARDS

Good Design, Medical Design Excellence Award, IDEA, Chicago Antheneum, NeoCon Gold

AFFILIATIONS

DMI, IDSA

This firm is an adopter of The Designers Accord
 

DETAILS

FIELDS
Industrial Design, Engineering, Strategic Consulting

SPECIALTIES
3D Modeling, CAD, Consumer Products, Design Research, Engineering, furniture, Home Healthcare, houseware, Industrial Design, medical, packaging, Product Design, Product Development, Strategy, toys

CLIENTS
Kaz, OXO International, SimpleHuman, Steelcase, Labnet, Graco, Visual Graphics Systems, Mr. LongArm, M2Pets, Topps, Samsung, Pepsi, Johnson & Johnson, McDonalds, Energizer Personal Care, Humanscale, Hartz, BiC, Copper Development Association

STAFF SIZE
10+

FOUNDED
2005

 

OFFICE

LOCATION
20 Jay St.
Suite 800
Brooklyn, New York, NY 11201
United States

WEBSITE
www.pensanyc.com

INQUIRIES
Jim Best, Katherine Larchian, Marco Perry
info@pensanyc.com
phone: 718-855-5354
 
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