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Schick® Xtreme3®

Client: Energizer Holdings

Schick | Enhancing Look and Feel

Enhancing Look and Feel

Schick identified an unmet opportunity for consumers who wanted a superior shave without the complexity of a razor refill system. Product Ventures designed an extended-life disposable razor with a premium look and feel at a competitive price. The design enhanced the typical rib construction associated with high-speed injection-molded parts by contouring the ribs for superior ergonomics and style.

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