Goddard, Inc.

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MP3 Player

Client: Rainy Day

The need arose around the image of a small MP3 player with a pair of ear-bud wrapped in a twisted, tangled knot! GTI quickly saw the need to develop a fun, ergonomic way to encapsulate the earbuds AND the MP3 player together.

Thru many different iterations, brainstorm sessions, prototypes etc. Goddard settled on the finished design. A pliable, soft to the touch, flexible device. The user simply pops the two rubber cones in-side- out and then can easily wrap any set of ear buds around the center core. Then, simply snap the cones back and you’ve got a smooth, durable device. The device encapsulates the iPod Nano MP3 player, and has an easy port for charging and headphone connection.


Awards

The Chicago Athenaeum Good Design 2009


Tags

earbuds Electronic devices good design mp3 player Product Design silicone


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