About Us
Upwell is an Industrial Design studio Lead by Justin Porcano. I typically run projects solo, but have the capability to expand into a multi-disciplined design team composed of individuals selected from a talented pool of design professionals. The size and scope of a project will define the size and skill set of a team, if needed. Minimal overhead and customized teams translates into affordable budgets for my clients, and well conceived products for their consumer.
I creatively solve problems through observing, researching, and experimenting; then apply what’s been learned in order to produce thoughtful objects and spaces that define and support my clients.
My services span from initial product conception and strategy, to CAD models and prototypes, up to product development and manufacturing design support.