Hewlett-Packard is making a name for itself as a leader in green design. From their website,

Design-for-Environment (DfE) is an engineering perspective in which the environmentally related characteristics of a product, process or facility are optimized. Together, HP's product stewards and product designers identify, prioritize and recommend environmental improvements through a company-wide DfE program. HP's DfE guidelines derive from evolving customer expectations and regulatory requirements, but they are also influenced by the personal commitment of its employees.

The Design for Environment program has three priorities:

* Energy efficiency - reduce the energy needed to manufacture and use our products
* Materials innovation - reduce the amount of materials used in our products and develop materials that have less environmental impact and more value at end-of-life
* Design for recyclability - design equipment that is easier to upgrade and/or recycle

HP's DfE guidelines recommend that its product designers consider the following:

* Place environmental stewards on every design team to identify design changes that may reduce environmental impact throughout the product's life cycle.
* Eliminate the use of polybrominated biphenyl (PBB) and polybrominated diphenyl ether (PBDE) flame-retardants where applicable.
* Reduce the number and types of materials used, and standardize on the types of plastic resins used.
* Use molded-in colors and finishes instead of paint, coatings or plating whenever possible.
* Help customers use resources responsibly by minimizing the energy consumption of HP's printing, imaging and computing products.
* Increase the use of pre-and post-consumer recycled materials in product packaging.
* Minimize customer waste burdens by using fewer product or packaging materials overall.
* Design for disassembly and recyclability by implementing solutions such as the ISO 11469 plastics labeling standard, minimizing the number of fasteners and the number of tools necessary for disassembly.