• This Holmes Energy Wise, 750 watt / 1000 watt , Heater featured a two-stage wattage control which allows for a more efficient and comfortable user experience. The product also featured enhanced product performance specifications for this category of heaters.
• The Spalding Inline skate was a bottom-up,totally new design effort for an inline skate aimed at competing with with Rollerblade's mass marketplace skate offerings. Patented features were developed for this skate by Siero Design, which allowed the skate leverage and an innovative position at retail. These same features offered an opportunity for our Client to license the I.P. to Rollerblade at the end of this product's life cycle.
• The design of the Hyde Athletic Expedition Snowshoe was initiated with extensive research into the end-users needs by our firm. Through this research, our design solution answered previously undiscovered needs for their consumer which relate to the; custom fit and closure features, Heel Cuff, integration of ratcheted straps, and a size-staged, Injection Molded part matrix for the product line to address size and user snow flotation needs.
• The Bionaire and Holmes Group Oscillating Ceramic Tower Heater, secured the client a Housewares Int'l. Best in Category Award at the Int'l. Chicago Housewares Show and the Excellence in Design Award from AM Magazine. Once launched, a successful line of tower ceramic heaters grew from this design language. Subsequent line extensions were redesigned by Siero Design and introduced under the client's premium brands such as BIONAIRE and mass market brands such as SUNBEAM, some of which featured upscale product performance specifications and finish detailing.
