21am is a design & innovation firm, leading a new way of thinking, conscious of the era we live in and establishing new bases for a different approach to design.
We offer professional services to design and develop products in order to accomplish a result that excels in all respects, both aesthetic & functional.
We are active in research, for new materials and for new technologies, focusing on their development for the industry and thinking for possible applications on consumer products.
With the acquired information we also develop internally new concepts to offer to the market.
21am believes in the "" New World * "".
* In the synthesis between analog and digital, in the interaction between hardware and software, in the combination of the charm of mechanics and the visionary intelligence of the immaterial dimension , in the overall expression of the original digital thought also within the material dimension, in the value of the handicraft contribution to the vanguards of technical development.
21am sees the future now.
21am was actually formed with the intent to re-define and implement a truly effective method in the design of products and environments, in close relationship with technical development, as it happened at the dawn of industrial development; the exercise of the design must be both useful to the development of production, and an instrument of progress in the use of new , visible and invisible technologies.
21am adheres to the concept of responsible design.
21am is aware of the ethical responsibility for the design process and promotes sustainable development, while avoiding any radicalism that would compromise its applications.