Effie award statue. The Effie Awards were founded in 1968 by the American Marketing Association, New York Chapter, as an awards program to recognize the most effective advertising efforts in the United States each year.?
Since 1968, and particularly in recent years, Effie has become a source of learning through global conferences, judging discussion and access to in-depth case studies providing opportunities for insight into effective marketing communications.?
We never received one of those despite designing the actual award statue.